Women's handbags are huge business and the majority are NOT animal friendly -- i.e., leather! The other downfall of most purses is where they are made and shipped from -- China. The affordability of a China-made bag simply can't be beat which is why they completely flood the market. And while tradition claims leather as the fabric of choice for a durable, long-lasting bag, it's obviously not a preferred fabric when choosing eco-friendly, animal-friendly handbags. Enter Her Design. I've been shopping for some time for a new handbag when my cheap china-made pleather starting falling apart in less than a year. I knew I didn't want leather, and I knew I didn't want China-made. A search on Vegan Women's Bags made in USA came up with many very cool designer handbags -- at a huge cost. Matt and Natt is very cool, but expensive and when asked where they were made, the answer was "Asia." Then I discovered Her Design by Helen Reigle. What attracted me first to these handbags were the designs -- inspired by nature. They use colors from nature and the styles come from varied eye-catching visions in the environment. "Poppy" is the perfect example. the purse is inspired by the seed head of a poppy flower. Check out their website for very cool designs. The second attraction is the materials used to make the purses. All eco-friendly and with concern for the environment. They use hemp, wool, linen, organic cotton and recycled fibers. The faux leather is a substance that originates from a rubber tree. And lastly, while not made in USA (American wages are simply too high and make the products unaffordable), they DO use coops that practice fair labor in countries such as Mexico and Costa Rica. I'm ok with that (it's not "Asia"). And the prices? Well... some are a little salty, but if you catch the sales, $40-$80 bucks ain't too shabby. I ordered 4 purses and when I received, I was so excited I wanted to use them all at once. Every one was more beautiful and made with TLC than described on the website. The colors are exquisite and the styles are roomy and well-thought out with many pockets, nooks and crannys. Poppy got the first honors for use. Thank you Her Design for incredibly beautiful, eco-friendly purses!